Budget Lockup: Liberals 42%, Conservatives 38%

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(Toronto, ON) – A new national Liaison Strategies poll taken on the eve of the federal budget finds Canadians split on whether the deficit will personally affect them, with 48% saying it would and 44% saying it wouldn't. The poll, conducted for the National Ethnic Press and Media Council of Canada (NEPMCC) also finds the federal Liberals lead by 4 over the Conservatives, 42% to 38%.

Conducted from November 1 to 3, 2025, using Interactive Voice Response (IVR), the survey polled 1,000 Canadians. The margin of error is ±3.09 percentage points, 19 times out of 20.

Liaison Strategies is one of the most accurate polling firms in Canada. It ranked #1 in accuracy in the 2025 Ontario election and #2 nationally in the 2025 federal election. Liaison is a member of the Canadian Research Insights Council (CRIC).

David Valentin, Principal at Liaison Strategies said:

Prime Minister Mark Carney’s approval rating sits at 62%, with 32% disapproving. Approval is particularly strong among women (65%) and Canadians aged 65 and over (64%). Despite concern about the economy, Canadians continue to see Mark Carney as a steady hand.


Meanwhile, if an election were held today, the Liberals would lead by four points. Chances are they would win the election but a majority would be up in the air. The Liberals maintain a strong lead in Quebec (+20) but their lead in Ontario has narrowed over recent months (+5). That being said, they are still ahead in Atlantic Canada (+22) and British Columbia (+5). As we saw from our earlier polling of major Ontario cities, the Conservatives are leading in Brampton and are competitive in Kitchener. As we learned from the last election, it would be incorrect to assume Ontario’s overall number translates evenly across its subregions.

Cautious Outlook on the Budget

To get a sense of how Canadians view this year’s federal budget, Liaison is conducting a before-and-after survey - and here’s the before.

Asked about the upcoming budget, 57% of Canadians expect the deficit to be much larger, with an additional 21% saying it will be somewhat larger.

When asked more generally about government spending, six in ten feel Ottawa is spending excessively, with 21% saying it is spending the right amount.

Does the deficit matter? For now, Canadians are split but only 14% say they will be strongly affected by it with an equal 14% saying it doesn't matter to them at all.

They also mostly think the spending will benefit them - eventually. 46% say they are confident it will, while 40% are not.

Perhaps unsurprisingly, those 18-34 are the least likely to be optimistic or cautiously hopeful. 18-34 scores highest on being pessimistic, worried & angry and frustrated.

Meanwhile, Canadians do not have clear views of the budget yet though some have early impressions.

We also asked Canadians about the opposition. For now, most believe they are mostly playing politics - likely a reflection of recent election speculation and the perception that opposition parties are more focused on triggering an election than on offering alternatives.

We'll be fielding again to see how the numbers move after the budget is tabled and communicated. This will be the first chance for Canadians to see the Prime Minister's spending priorities and we'll be keeping a close eye on his personal approval rating alongside other budget metrics.

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À propos de Stratégies Liaison
Liaison Strategies est une société nationale de recherche sur l’opinion publique. Avec 12 ans d’expérience dans le domaine des sondages au Canada, David Valentin, directeur, a mené des centaines de projets aux niveaux municipal,
provincial et fédéral et est apparu dans les médias canadiens pour discuter de ses observations.

Liaison est membre du Conseil de recherche et d’intelligence marketing canadien, le porte-parole canadien des professionnels de la recherche, de l’analyse et de l’information, tant au Canada qu’à l’étranger.
À propos du Conseil national de la presse et des médias ethniques du Canada (CNPMEC)
Le Conseil national de la presse et des médias ethniques du Canada est une organisation à but non lucratif dont la mission est de promouvoir et d’intégrer les intérêts économiques, sociaux et culturels des communautés ethniques dans le courant dominant de la société canadienne. Il représente la presse ethnique du Canada auprès des gouvernements provinciaux et fédéral et constitue la principale association industrielle pour les journaux, les chaînes de télévision, les stations de radio et les sites Internet de langue non officielle du Canada.

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